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A Crypto Guide to the Metaverse

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The metaverse isn’t just a sci-fi term anymore.
When technology changes our lives, it’s not often by surprise. The internet, the smartphone and the cloud, to name a few, all arrived to the world preceded by a presence in science-fiction. It’s likely that the “next big thing” of the digital age is about to arrive, and with it the potential to change everyday life. It’s called “the metaverse.”
The metaverse is a superset of virtual reality, augmented reality and the internet. Its tendencies exist in forms you may already be familiar with, such as in popular video games like Roblox, Fortnite and Animal Crossing. The term was first coined in Neal Stephenson’s 1992 science fiction novel “Snow Crash,” where a pair of delivery drivers travel the metaverse to save themselves from a capitalist dystopia.
The metaverse that many futurists envision is similar to the ones portrayed in sci-fi stories like “Ready Player One.” While no one knows for sure what the metaverse will look like, its basic characteristics are established – it spans physical and virtual worlds, is centered around a fully functioning economy, and allows users to travel through its different “places” with relative ease, maintaining their purchased goods and avatars.
Like a virtual theme park with no limits to its size and creativity, users will be able to move seamlessly from place to place with thousands of other people, all within the same digital universe.
Even if the metaverse fails to reach the epic vision many have in store for it, it could fundamentally change the way we interact with the digital world. A collective virtual experience could bring new opportunities to creators, gamers and artists in the same way non-fungible tokens (NFT) have, not just reshaping the creator economy, but inventing it anew.
The virtual world of the metaverse could become its own trillion-dollar industry. A go-to for entertainment, commerce and for some, even a place of work. The metaverse is not being described as an extension of the internet but a successor. And it’s being built using blockchains and decentralized applications.
Venture capitalist and essayist Matthew Ball writes that the metaverse will become “the gateway to most digital experiences, a key component of all physical ones, and the next great labor platform.” He believes it will be the driving force in creating a new generation of companies, similar to what happened with the popularization of the internet. Maybe more interestingly, it could lead to the fall of incumbent industry leaders, as we saw with the rise of digital platforms.
At the end of June, Mark Zuckerberg told his employees at Facebook they’d be working “to help bring the metaverse to life.” The company has assembled a team of its executives to spearhead the project, including Instagram product head Vishal Shah and Facebook Gaming’s Vivek Sharma and Jason Rubin.
In an interview with The Verge, Zuckerberg outlined his ambitions for what the metaverse could be. He discussed the idea of virtual workspaces, which he called “infinity offices.” Working in VR, he argues, allows for greater multitasking, and meeting in a virtual, metaverse type environment can be intrinsically more collaborative and productive. Zoom calls have their obvious limitations, and Zuckerberg says he already prefers to do his meetings in VR if possible.
He also brought up how the metaverse can provide solutions to social inequities. Based on the research of Raj Chetty, Zuckerberg makes the point that a person’s geographic location is highly correlated with their financial opportunities. In a world with a popularized metaverse, however, this idea is sort of flipped on its head, with remote work becoming more accessible as the technology behind virtual and augmented reality improve.
Facebook plans on spearheading this development with its own set of investments. It currently owns Oculus, which makes the popular Quest VR headset. While VR technology still has a long way to go, according to Zuckerberg, it’ll be ready for metaverse capabilities “by the end of the decade.”
No one person or company can have control over the metaverse, but the usual suspects of the tech world are already staking their claim on the future of the space. Google, Microsoft, Samsung and Sony have joined Facebook in the XR Association, a consortium of tech companies aiming to shape the future of “experiential reality.”
Gaming is ahead of other metaverse technology in many aspects and could continue pioneering the space. For years, video games have leaned into the concept of in-game economies, where players can buy and sell goods that hold no real value outside the universe of the game itself. The most recent example is Fortnite, but an older example is the continued success of games like Grand Theft Auto V. Despite being released more than seven years ago, the game grossed over a billion dollars in profit in 2020, thanks to a large online community still active in the game’s online, open-world universe.
The metaverse aims to connect these in-game economies under one cohesive umbrella of virtual experience. Unlike in the world of video games, the metaverse is not objective-based. Our relationship to it will be more similar to how we treat the internet than some kind of virtual role playing game.
Behind the scene of the metaverse will be a demand to deliver permissionless identity, financial services and high-speed exchange. Data will have to be stored and served to millions if not billions of people. The answer to these problems lies in the technology of cryptocurrency.
Companies like Decentraland and The Sandbox have developed virtual worlds that integrate cryptocurrencies so gamers can create structures like virtual casinos and theme parks, and monetize them. In Decentraland, the currency used is called MANA, and is available to purchase on exchanges like Coinbase. There are even casinos in Decentraland where you can gamble in MANA, with dealers paid in MANA to show up for work.
NFTs will also play a foundational role in the metaverse, giving people complete ownership of their characters, accrued in-game items and even virtual land. An NFT of a 259-parcel virtual estate in Decentraland recently sold for more than $900,000, the largest sale to date.
Eventually, it will be possible to buy and sell virtual goods from different games and universes on interoperable marketplaces. So someone might be able to sell their virtual plot of land in the Decentraland world and use the funds to purchase Fortnite skins, for example. Cryptocurrencies could become the sole legal tender used in the metaverse, with all virtual objects and intangible items being expressed as NFTs.
“I think people are truly blown away by the amount of money that players spend in digital assets. Hundreds, thousands, and probably millions of dollars spent on digital assets,” said Arthur Madrid, CEO and co-founder of The Sandbox. “I think making those assets NFTs, building an NFT economy, is going to add a new layer on top of the existing digital economy.”
While no one can predict exactly what the metaverse will look like, or when its final form will arrive, the importance of cryptocurrencies for its growth is a certainty. As we monitor the development of technologies like virtual reality, and the ways that current industry leaders like Facebook are getting involved, advancements in blockchain technology and the cryptocurrency sector will play an equally important role in shaping the metaverse’s future.

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Top 3 Metaverse Crypto Coins Below $0.01 to Watch in June 2022 – The VR Soldier

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Cryptocurrency markets continue to trade sideways this week, with Bitcoin and Ethereum managing a spectacular recovery after bottoming out on June 18th. There are several popular niches for crypto tokens, including NFTs, AI & Big Data, DeFi, and Metaverse. Metaverse crypto coins are showing green across the board, making it an excellent opportunity to cover several undervalued projects with a unit price below 1 cent to watch in June 2022.
Note: The list below is ordered by the unit price of each project, lowest to highest.
Launched in April 2019, Verasity (VRA) is a blockchain company and Metaverse crypto coin looking to build an entirely new experience in AdTech, Esports, and digital rights management.
Verasity features its unique Proof-of-View protocol, which can identify fraudulent online traffic and discard it from analytics platforms, thereby increasing ad revenue for publishers and conversions for advertisers. The PoV protocol also featured NFT authentication features, which help identify fraudulent and copycat collections looking to capitalize on a primary project and its community.
verasity proof-of-view
Due to its unique nature, Verasity’s Proof-of-View technology passed a patent examination by the Chinese Patent Office in January 2022, signaling the tremendous potential for the protocol and the project.
For its product layer, Verasity includes VeraEsports – an Esports platform partnering with some of the most prominent players in the game, such as PUBG Mobile, Valorant, CS:GO, etc. Verasity also features its online crypto wallet – VeraWallet, with guaranteed security and growth for your portfolio. VeraWallet is an ultra-secure, all-in-one digital currency wallet for people who love esports and NFTs.
Moreover, VRA is one of the top Metaverse crypto coins with some of the highest staking yields, offering up to 18.25% on VRA tokens until April 2023. Users can stake their VRA tokens in Verasity’s VeraWallet.
verasity veraviews
Last but not least, Verasity features an earning platform – VeraViews, which enables users to earn VRA tokens for watching content online.
Verasity currently features a market cap of $57 million with a 24-hour trading volume of $6.8 million. Its low unit price of $0.0055 make it a highly undervalued project worth keeping an eye on in June 2022.
VRA is the primary ERC-20 Ethereum-based digital asset for the platform. VRA can be used to earn rewards, payment for various services, etc.
You can purchase VRA on Gate.io, Poloniex, KuCoin, Hotcoin Global, OKX, Bittrex, etc.
Launched in September 2021, Star Atlas (ATLAS) is one of the market’s most anticipated Metaverse crypto games. It features some of the best designs out of all the Metaverse crypto coins and includes a robust NFT marketplace where users can purchase in-game assets to be used in the game when it’s released.
star atlas
Star Atlas, by far, has one of the best design teams behind the project, and we recommend checking out the platform if you haven’t yet. The game is currently in development, but users can check out the website, a few teaser trailers, and its NFT marketplace.
Star Atlas is built on the Solana blockchain, so to interact with its NFT dApp, we recommend connecting with a Solana-supported Web3 wallet like Phantom.
The game itself involves strategy and exploration. Users can explore Star Atlas’ planets in its Metaverse, complete missions, collect resources, and earn rewards via the game’s play-to-earn model.
One unique feature about Star Atlas is its recent partnership with The Sandbox, one of the highest-valued Metaverse crypto projects on the market. The partnership will revolutionize interoperability between the Ethereum and Solana blockchains in a first-of-its-kind collaboration.
Star Atlas includes a dual-token economy consisting of two Solana-based tokens: ATLAS and POLIS. While ATLAS is the primary utility asset for Star Atlas, which enables users to buy NFTs on the marketplace and interact with its Metaverse, POLIS is the governance token providing voting power to holders looking to participate in the Star Atlas DAO.
star atlas
With a current market capitalization of $15 million and a unit price of $0.007, Star Atlas is highly undervalued. Star Atlas has tremendous long-term potential, and we recommend keeping a close eye on the project in June 2022.
You can buy ATLAS on FTX, Gate.io, Kraken, Raydium, LBank, MEXC, Ascend EX (BitMax), OKcoin, Paribu, BitMart, CoinEx, Bitrue, XT.COM, CoinTiger, etc.
Launched in July 2021, Metahero (HERO) is building an ultra-realistic Metaverse enabling users to scan themselves and other real-world objects into Metahero’s digital realm with extreme precision.
metahero and wolf digital world partnership
Metahero partnered with Wolf Digital World, the leaders in 3D photogrammetric scanning technology already utilized by AAA game developers like CD Project, the team behind Cyberpunk 2077 and The Witcher Series, to create realistic animations and 3D models.
Metahero features its Metaverse called Everdome, which completed a presale raising over $9 million in its seed funding round, signaling the tremendous community support for the project.
While Metahero’s primary utility asset is HERO, Everdome’s token is DOME. Both tokens are BEP-20 BNB Chain crypto assets as Metahero and Everdome are built on the BNB chain. Metahero is one of the most underrated Metaverse crypto coins on BNB, and we recommend keeping a close eye on it in June 2022.
Metahero is undervalued now, as the bear market pushed its valuation to $50 million. With a unit price of $0.0099, it’s a tremendous low-priced coin to watch in June 2022.
In recent news, Metahero announced that it appointed Mariusz Król, the founder of WOLF Group, as the CEO of Metahero. According to the announcement:
“Both teams will continue to deliver at the highest level, each with a unilateral focus, in order to increase and optimize output for both projects.”
You can purchase the HERO token on KuCoin, Gate.io, Bybit, LBank, PancakeSwap (V2), Crypto.com, AAX, CoinEx, Biswap, XT.COM, etc.
Disclosure: This is not trading or investment advice. Always do your research before buying any Metaverse crypto coins.
Follow us on Twitter @thevrsoldier to stay updated with the latest Crypto, NFT, AI, and Metaverse news!
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© 2022 The VR Soldier
© 2022 The VR Soldier

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Facebook's Metaverse is Expanding the Attack Surface – Trend Micro

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Use the CRI to assess your organization’s preparedness against attacks, and get a snapshot of cyber risk across organizations globally.
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Privacy & Risks
Understand the cybersecurity risks in the Metaverse
By: William Malik August 08, 2022 Read time:  ( words)
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Thirty years ago, Paramount trademarked the name “Holodeck.” An artifact of Star Trek: The Next Generation, the holodeck was a magical, computer-generated world where characters lived in another realm – either a historical place or an entirely fictious domain, based on old movies, books, or a character’s imagination. As in much science fiction, the holodeck’s inner workings were never explained, except when dealing with a malfunction: the safety protocols stopped working, an alien took over the controls, a fictional character escaped, all of which put one or more character’s lives at risk.
Also, thirty years ago, Gartner published a research report “Client Server and Cooperative Processing.” It described the underlying model behind client/server computing and described the forms simple two-tiered architectures might take. As a side effect, the report described why client/server computing makes sense (as opposed to doing everything on one machine). Different types of computers have a different ration of computational power to available data. Historically, mainframes tend to be data-rich (tuned to run at 100% processor utilization) and MIPS-poor, while PCs tend to be MIPS-rich (rarely exceeding significant processor utilization) and data-poor – by a factor of about 3,000. If the computational problem involves lots of data but relatively little processing power, a mainframe-style computer fits the bill. If the problem involves lots of processing but not much data, a PC makes sense. And if the problem requires lots of data and lots of processing, then split the problem into two parts – and put the data-heavy part on one, and the compute-intensive part on the other.
Enter the Metaverse
The holodeck is the limiting case of a computational problem requiring lots of data and lots of processing. We can be sure that it is implemented using a multi-tiered architecture. Which brings us to the metaverse, our real-world version of the holodeck. The metaverse will provide a rich, immersive experience when the user wears AR glasses and gloves with haptic feedback (local client computing for compute-intensive tasks) fronting a richly connected network of servers holding vast amounts of data about the background, landscape, avatars, and the physics of the virtual environment.
From a security perspective the metaverse presents every possible attack surface. The primary IT components connect using IP but the many devices needed to flesh out the illusion will run a multitude of industrial control system protocols. Cost pressures will drive vendors building the infrastructure to source low-cost IIoT components, which still lack basic security and privacy controls. Even in the holodeck, advanced authentication was easily forged. Man-in-the-middle attacks will proliferate. Privacy will be non-existent, because people react to sensory input faster than they know, and the local client hardware will pick up and remember those reactions. While people are exploring their virtual world, the virtual world is constantly monitoring and evaluating the individual’s likes, wants, and preferences. The mountain of profile data will make marketing vastly more persuasive, not just for consumer products but also for political advertisement targeting. Vance Packard would be in awe of the metaverse’s power.
Security conventionally guarantees that data shall not be lost, altered, or inadvertently disclosed. Adding the industrial control system mandate for safety brings us to a new model for cybersecurity fitting the threats the metaverse will unleash. Since effective cybersecurity combines technology with policy and user education, we are a long way from securing the metaverse. The architecture is just now coming to light. The proper procedures are far from a first draft, and regulations a decade behind that. For now, the strongest link remains the people using it. Be careful, and thoughtful, about what you want to share and how you would keep a secret in this new virtual world. “Arch!” doesn’t work quite yet.
ReferencesHOLODECK Trademark 74327473, filed Oct 31, 1992.
“Client/Server and Cooperative Processing – a Guide for the Perplexed,” William Malik, Tony Percy, W. Roy Schulte, Gartner, Stamford, CT. October 1992
The Hidden Persuaders, Vance Packard, David McKay Co., New York, 1957.

What do you think? Let me know @WilliamMalikTM
William Malik
VP, Infrastructure Strategies

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AR Service Provider Flowing Cloud Eyes to Become First Metaverse-Related Stock Listed in Hong Kong – Pandaily

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On September 22, a document from the Hong Kong Stock Exchange (HKEx) showed that Flowing Cloud, a Chinese tech firm, passed the listing hearing and it will start trading on the main board of the exchange at the end of this month. The firm thus may become “the first Metaverse-related stock listed in Hong Kong.”
Founded in 2008, the firm switched its focus from the game business to AR/VR content and services in April 2017, completing the transformation in May 2019. Now its business mainly covers AR/VR marketing services, AR/VR content and AR/VR SaaS (software as a service).
In view of the fact that AR/VR content and services belongs to the Metaverse ecosystem, the firm has started to build its own Metaverse platform, called Flowing Cloud Metaverse, and will release it in the future. There is a virtual commercial market that allows users to move freely and become merchants, providing access to Metaverse for enterprises and individual users. The platform will connect them together.
The firm also provides AR/VR SaaS services. Recently, it announced a strategic cooperation agreement with the short video sharing app Kuaishou. The contents of the deal include providing convenient editing tools for Kuaishou content creators based on a SaaS platform, which is widely applicable to panoramic pictures and other immersive videos. Creators can make 3D models, add special effects and use other interactive functions.
Flowing Cloud currently maintains relatively considerable revenue growth and profitability. According to its prospectus, the revenues of Feitian Yundong were 251 million yuan ($35.5 million) in 2019, 339 million yuan in 2020 and 595 million yuan in 2021. During the period, the net profit was 42 million yuan, 60 million yuan and 72 million yuan respectively. In the first quarter of 2022, its revenue increased by 64.75% from 139 million yuan in the same period of 2021 to 229 million yuan; The net profit increased by 315.78% from about 9.19 million yuan in the same period of 2021 to 38.21 million yuan.
SEE ALSO: Inkeverse Launches Social Metaverse Product Targeted at Gen Z
The net proceeds from this IPO will be mainly for enhancing R&D capabilities and improving technical infrastructure. The firm will enhance its sales and marketing functions, promote potential mergers, acquisitions and strategic investments, and develop the above-mentioned Metaverse platform. Further, the funds will be added to working capital and general corporate purposes.
Investment and financing in the field of Metaverse are in full swing. According to the Investment and Financing Data Report of Metaverse released by Chinese market research firm 100EC in July this year, the financing amount of the Metaverse in China has reached 5.46 billion yuan. In China, there are 160,000 digital human business enterprises and more than 20 provincial governments involved in the building up of the Metaverse. Dora Liu, Deputy CEO and Chief Quality and Transformation Officer at Deloitte China, pointed out that in 2030, China’s Metaverse market will reach 40 trillion yuan, which will count 20% of the country’s GDP, and electronic products and wearable devices in Metaverse will be worth $100 billion.
Domestic leading enterprises are also speeding up the layout of Metaverse. In June this year, Tencent was reported to have set up an “XR-ExtendedReality” department, which is tasked with building an extended reality business including software and hardware for Tencent and will become part of the company’s Interactive Entertainment Group (IEG). In addition, in September 2021, Alibaba launched AYAYI, a digital manager, and in March 2022, it led the investment in Nreal, a Chinese mixed reality (MR) technology startup. Baidu, ByteDance and NetEase have also invested in this field.
Builtopia, a metaverse technology service provider, has recently completed a seed round financing worth tens of millions of yuan led by Shunwei Capital. The funds will be mainly used for technology upgrades and marketing.
On July 13, the HASHII encrypted digital print was jointly released by Inmyshow Digital, a new media marketing company, and Skyworth, a television manufacturer.
This week: Tencent’s NFT marketplace Huanhe to close down, Zipmex becomes latest crypto exchange to halt withdrawals, Hong Kong monetary chief said crypto and DeFi won’t disappear, and more.
The Sandbox announced a new partnership on July 27 with global gaming company Gravity, aimed at bringing Ragnarok, a massively multiplayer online role-playing game created by Gravity, into the metaverse.

A Guide to China's Tech World


TechBuzz China by Pandaily

Pandaily is a tech media based in Beijing. Our mission is to deliver premium content and contextual insights on China’s technology scene to the worldwide tech community.
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